Footer links are the wild west of the internet. Web Design firms, Credit Card merchant account companies, and anyone else who likes free advertising space love to place their links in the footer.
As a site owner, the first response to anybody wanting a link on your footer should be a resounding NO!
Yes, the footer link is rarely looked at by visitors, but why would you want your customers visiting your graphic designer’s homepage. Your website is your house. You don’t leave a sign on your front lawn telling your neighbors about the great work of your local landscape company. Your website is no different.
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