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	<title>Peter Moorman&#187; Uncategorized</title>
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	<link>http://petermoorman.com</link>
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		<title>WordCamp Houston and #1 Way to Optimize Your WordPress Blog for iphone and BlackBerry</title>
		<link>http://petermoorman.com/wordcamp-way-to-optimize-your-wordpress-blog-for-the-iphone-and-blackberry</link>
		<comments>http://petermoorman.com/wordcamp-way-to-optimize-your-wordpress-blog-for-the-iphone-and-blackberry#comments</comments>
		<pubDate>Wed, 30 Jun 2010 19:47:22 +0000</pubDate>
		<dc:creator>Peter Moorman</dc:creator>
				<category><![CDATA[Uncategorized]]></category>
		<category><![CDATA[Website Usability]]></category>

		<guid isPermaLink="false">http://petermoorman.com/?p=314</guid>
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WordCamp Houston is just around the corner. The keynote speaker is none other than WordPress founder Matt Mullenweg. 
I was in Austin last weekend visiting family, and it seemed like everyone I met was involved in the IT/Internet industry in some way or another. Not so in Houston. This will be a great chance for [...]]]></description>
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		<title>The Intersection of Social Media and Search Engine Optimization for Politicians (and business)</title>
		<link>http://petermoorman.com/the-intersection-of-social-media-and-search-engine-optimization-for-politicians-and-business</link>
		<comments>http://petermoorman.com/the-intersection-of-social-media-and-search-engine-optimization-for-politicians-and-business#comments</comments>
		<pubDate>Tue, 25 May 2010 09:36:54 +0000</pubDate>
		<dc:creator>Peter Moorman</dc:creator>
				<category><![CDATA[Search Engine Optimization]]></category>
		<category><![CDATA[Social Networking]]></category>
		<category><![CDATA[Uncategorized]]></category>

		<guid isPermaLink="false">http://petermoorman.com/?p=459</guid>
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Before I began my career in search engine optimization, I worked as a community organizer for the vast right wing conspiracy. The organization&#8217;s founder was famous for his &#8220;Laws of the Public Policy Process&#8221;.
Rule #9 states &#8220;Political technology determines political success.&#8221;
The left is great at incorporating cutting edge technology into their campaigns. The right, not [...]]]></description>
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		<title>Selling Your Soul: Personal Branding vs. Corporate Branding</title>
		<link>http://petermoorman.com/selling-your-soul-personal-branding-vs-corporate-branding</link>
		<comments>http://petermoorman.com/selling-your-soul-personal-branding-vs-corporate-branding#comments</comments>
		<pubDate>Fri, 21 May 2010 22:28:20 +0000</pubDate>
		<dc:creator>Peter Moorman</dc:creator>
				<category><![CDATA[Uncategorized]]></category>

		<guid isPermaLink="false">http://petermoorman.com/?p=425</guid>
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Warning: This post is hypocritical.
Yes, this blog is my personal brand. Just look at the URL. The problem. Let&#8217;s say I want to get out of the Search Engine Optimization and Web Design business in a couple of years. I find a suitable buyer for my company (err.. petermoorman.com). That&#8217;s right, in order to make [...]]]></description>
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		<title>The War Continues: Search Engines vs. Users</title>
		<link>http://petermoorman.com/the-war-continues-search-engines-vs-users</link>
		<comments>http://petermoorman.com/the-war-continues-search-engines-vs-users#comments</comments>
		<pubDate>Sat, 08 May 2010 21:14:42 +0000</pubDate>
		<dc:creator>Peter Moorman</dc:creator>
				<category><![CDATA[Uncategorized]]></category>

		<guid isPermaLink="false">http://petermoorman.com/?p=445</guid>
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Search Engine Optimization requires a holistic approach to content creation. Too many webmasters focus on keyword density, h3 headings, and other factors irrelevant to a user&#8217;s experience on the site.
The tension between writing content for search engines vs. users goes back to the root of what Search Engine Optimization is all about: LINKS.
Write pages that [...]]]></description>
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		<title>Live Above the &#8220;Fold&#8221;</title>
		<link>http://petermoorman.com/live-above-the-fold</link>
		<comments>http://petermoorman.com/live-above-the-fold#comments</comments>
		<pubDate>Sat, 01 May 2010 16:01:58 +0000</pubDate>
		<dc:creator>Peter Moorman</dc:creator>
				<category><![CDATA[Uncategorized]]></category>

		<guid isPermaLink="false">http://petermoorman.com/?p=409</guid>
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The top stories in print media are always printed &#8220;above the fold&#8221;. This is what customers see as they walk past the newspaper stands. Above the fold content determines whether or not someone will plunk down 5 quarters for the Sunday paper.
The same is true for your website. In terms of web design, above the [...]]]></description>
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		<title>Why You Should Be Stingy With Your Footer Links</title>
		<link>http://petermoorman.com/why-you-should-be-stingy-with-your-footer-links</link>
		<comments>http://petermoorman.com/why-you-should-be-stingy-with-your-footer-links#comments</comments>
		<pubDate>Fri, 16 Apr 2010 15:50:59 +0000</pubDate>
		<dc:creator>Peter Moorman</dc:creator>
				<category><![CDATA[Graphic Design]]></category>
		<category><![CDATA[Uncategorized]]></category>

		<guid isPermaLink="false">http://petermoorman.com/?p=405</guid>
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Footer links are the wild west of the internet. Web Design firms, Credit Card merchant account companies, and anyone else who likes free advertising space love to place their links in the footer.
As a site owner, the first response to anybody wanting a link on your footer should be a resounding NO!
Yes, the footer link [...]]]></description>
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