Who cares how fast your website loads? Google does. And so do your customers. Here’s why you should care too:
1. Higher Rankings within Google:
Page speed is becoming an increasingly important weight in Google’s algorithm. All things being equal, if your site loads slower than a competitor’s site, your competitor will outrank you in Google. Which means that when prospective customers search those carefully placed keywords that should lead them to you, your page speed may have you ranked somewhere down the page from your competitor, which means they’ll get the business and you won’t.
2. Customer Convenience:
Once a customer lands on your site, the last thing they want is to sit around waiting for your page to load. Chances are ,before it’s done they’ll have moved on to another site. Faster page speed means customers are more likely to move from one page of your site to the next, which means more opportunity to inform and sell. Faster page loads will also result in fewer customers abandoning shopping carts during checkout.
Now that I’ve convinced you, let’s increase your page speed. This will take only two steps:
- Run your site on Thesis Theme, designed for WordPress with Search Engine Optimization in mind. No bloated code. No unnecessary java script. It’s one of the most customizable themes for Wordpress on the market.
- Host your Thesis Theme’d site on Blue Host, the top rated hosting service. Blue Host is a low cost provider featuring unlimited hosting space and file transfer, free domain name, and available site promotion packages. No other hosting company can compete with their commitment to service, speed, and reliability.
Make the switch now and watch your rise in the rankings.
P.S. Google agrees with me, and here’s the video to prove it.
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